Our Business Philosophy

A word from our CEO, Alex Permenter:

“I’m an informal guy. My company isn’t a huge labyrinth of bureaucracy. I get to run it the way I want to run it. I’m not a salesman and I’m barely a businessman. I’m an engineer, I like building things. Everyone who works here is an engineer that likes to build things. We get to do all of the things that upset the business guys and salespeople. We get to make radically different decisions than everyone else in the industry (and we do).”


Our Core Concepts

  • Radical Transparency: No Information Withheld
  • Fair Pricing: No Haggling
  • Intentional Ownership: No Passing the Buck
  • Clear Pricing: No Nickel and Dime-ing
  • Flexibility and Agency: No Long Term Contracts